Some background.. I get an email from a sales rep from one of the biggest telecom provider. The sales person attached a 4 MB document that shows the services offered by the company in one page.. Yes, a one pager document that is 4MB in size!!.. And this document tells me how this company can do everything other than wash my dishes for me..that they are biggest and baddest out there.
Do you think that this person even gave a minutes thought before filling up my mailbox with a 4MB attachment? Nope.. will he be getting my business? Nope.. It is not that the sales rep sent me such a large attachment, but because the company that can supposedly offer the best technical solutions out there cannot figure out a way to show their offerings in a single page without bloating it. Shows that the company is not innovative and thinking of customers.
Maybe I am being harsh here.. but then I have pretty high standards :).
Hmmm. Sort of agree to the point that a company’s image is also related to its email etiquette. But, can’t blame the company as bad just because of this. May be the sales department do not know about mail etiquette.
Sales department is like one of the bogis in a Train. Just because one bogi has slightly less facility than others, the train will not be considered bad 🙂 It might be the super fast train in the country 🙂
If the one “bogi” is slower or not safe, then it impacts the performance of the entire train :). I know, I am being a bit tough.. but I see the same “lack of innovation” in this company across departments.